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What core modules are included in the BA (Hons) Business Management with Diploma in Marketing Management course over the 24 months?

The BA (Hons) Business Management with Diploma in Marketing Management is a comprehensive 24-month programme designed to equip students with essential skills in both business management and marketing. The course includes a range of core modules that cover fundamental aspects of business and marketing, ensuring a well-rounded education that prepares students for a successful career in the business world.

Core Modules Overview

The course is structured to provide a balanced mix of theoretical knowledge and practical skills. Core modules are designed to build a strong foundation in business management principles while integrating key marketing strategies. Students will engage in modules such as Business Strategy, Marketing Principles, Financial Management, and Organisational Behaviour, among others.

Each module is crafted to enhance understanding of the business environment and develop critical thinking skills. The curriculum is continuously updated to reflect the latest industry trends and practices, ensuring that students receive a relevant and up-to-date education.

In addition to core modules, students have the opportunity to select elective courses that align with their career goals and interests, allowing for a customised

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